Page 4 - 1411_Value Plus May 2016

technical

pick

Zee Ltd Buy

CMP: ` 414.90 (As on 29th Apr, 2016) Zee Entertainment Enterprises Ltd is one of India’s
Target Price : ` 441-453 leading television, media and entertainment
Buy : > ` 422 companies. The company is amongst the largest
Stop-Loss: ` 410 producers and aggregators of Hindi programming
in the world, with more than 1 lac hours of original
Zee Ltd. programming in its archives. It has presence in
nearly 169 countries catering to more than 67 crore
viewers. The company holds rights to approximately
3,500 movie titles. The company's offerings also
include a bouquet of around 33 domestic channels.
The Company derives revenue mainly from
advertisements and subscription. The Group also
generates revenue through sale of television programs
and movie distributions. Pioneer of television
entertainment industry in India, ZEE's well known
brands includes Zee TV, Zee Cinema, Zee Premier, Zee
Classic, Zee News and Ten sports.

Technical Outlook:

On the daily chart, the stock is on the verge of giving a
downward trendline breakout. Further the momentum
indicators are gaining momentum. This suggests
upside in this counter.

Hence we recommend buying the stock above Rs 422
with a stop loss of Rs 410 for a target of Rs 441 - 453
levels.

4 ARIHANT CAPITAL ¡ MAY 2016